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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Savvy Social Podcast

    Social Media for Live Events in a Pandemic with Lauren Caselli

    • February 16, 2021
    • 6 Comments

    For many business owners, 2020 was a year booked full of live events to both attend and host, but the pandemic forced a pivot that meant most of these events had to go virtual. But there are some unexpected benefits to the sudden change. Lauren Caselli, formerly an event consultant for tech and SaaS companies, […]

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  • Savvy Social Podcast

    Prepping for a Successful Social Media Launch

    • February 9, 2021
    • 0 comments

    A lot has changed in the social media world but it still remains a powerful tool to launch your newest offer. But before you start your launch, I want you to think about all the things you need to have prepared beforehand. We get so excited about the launch itself, that we forget all the […]

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  • Savvy Social Podcast

    Writing Personality-driven Emails They’ll LOVE with Tarzan Kay

    • February 2, 2021
    • 0 comments

    Trying to find a way to get your marketing emails to stand out from the rest? Tarzan “T-Boss” Kay has spent nearly 5 years studying what kind of email content resonates with her audience the best and how to separate herself from the crowd. Her willingness to try something different showed her that her audience […]

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  • Savvy Social Podcast

    How to Focus as a Social Media Manager with Toni Jakes

    • January 26, 2021
    • 0 comments

    Social Media is an amazing tool to grow your business by leaps and bounds, but with all the million different options available, it can quickly become overwhelming and seemingly unmanageable. And when you start trying to do everything at once, you might even find that your efforts aren’t getting any real results. So what’s the […]

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  • Savvy Social Podcast

    3 Biggest Mistakes Business Owners Make on LinkedIn

    • January 19, 2021
    • 2 Comments

    While LinkedIn used to be perceived as a resumé, in 2021, many business owners are using this social platform as a tool to grow their business. This week, we’re sharing a recording of a live stream talking about some of the biggest mistakes businesses make on LinkedIn. Tune in to learn: Why you shouldn’t focus […]

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  • Savvy Social Podcast

    Should You Be Using Instagram Reels?

    • January 12, 2021
    • 5 Comments

    It’s the question on everyone’s mind… Should I be using Instagram Reels in my business? Well, the answer isn’t as straightforward as you might think… Because, YES, it all depends on your unique business needs and strategies. Reels can be a massively powerful tool for certain businesses, and for other businesses… it just doesn’t make […]

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  • Savvy Social Podcast

    Get the Most Out of LinkedIn with Paul Higgins

    • January 5, 2021
    • 0 comments

    This month, we’re talking all about LinkedIn and how we as marketers can leverage this platform in 2021. In this episode of the podcast, we talk about: How to get build your profile to attract the RIGHT people The best way to encourage engagement on LinkedIn What you should be focused on for LinkedIn Success […]

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  • Savvy Social Podcast

    LinkedIn Marketing in 2021

    • December 29, 2020
    • 6 Comments

    Over the past few years, I’ve seen my students and clients reach their goals faster and with less energy. ➡️ They’re posting less and getting more results. ➡️ They’re connecting with quality people (and they’ve left the vanity numbers behind). ➡️ They’re having actual conversations with potential clients, collaborators, and partners. And this is all […]

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  • Savvy Social Podcast

    End of Year Review – 2020 Edition & 2021 Predictions

    • December 22, 2020
    • 2 Comments

    Social media is changing rapidly and we’re going to have to shift how we do things in 2021 to keep up. Wondering what changed this year? Looking for how to be fresh and current in 2021? In this episode of the podcast, I talk about: What changes social media saw in 2020 A few predictions […]

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  • Social Media

    5 Essential Strategies for Local Marketing in 2021

    • December 16, 2020
    • 0 comments

    As I’m writing this, we’re currently in a worldwide pandemic that has had a huge impact on the world and its economy. Businesses have had to change and adapt to a shopping climate that suddenly looks way different than it did a year ago. For local businesses, digital media and marketing has never been more […]

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If you’ve ever missed a week and spiraled about it If you’ve ever missed a week and spiraled about it, this episode is for you.  We’re talking about capacity, repurposing, starting conversations instead of forcing content, and how to come back without shame.  Sometimes momentum starts with one simple post.  👉🏾Tap the link in my bio to listen.
Life happens. Even when you’re “the consistent one Life happens. Even when you’re “the consistent one.”  In this episode, I share what it felt like to miss a week of content for the first time in years, the guilt spiral that followed, and how to come back without overcorrecting.  We’re talking repurposing, capacity, conversation over content, and why one post is sometimes enough to restart momentum.  👉🏾Tap the link in my bio to listen.
Going from “I haven’t posted in a while” to “let m Going from “I haven’t posted in a while” to “let me be confident, clear, and convert” in one go is the marketing version of standing up too fast after skipping leg day.  It’s not that you’re bad at content.  You just haven’t warmed up.  If LinkedIn has felt weird, stiff, or harder than it used to, that’s exactly what we’re working on inside the LinkedIn Jumpstart Challenge.  We kick off next week Monday, Feb 16th.
Five days. Live. Free.
Human-first strategy. No hustle-fest energy.  If you’re ready to stretch that messaging muscle again, come join us.  Link’s in bio.
Lately, I’ve been really loving being in my local Lately, I’ve been really loving being in my local community and the Galentine’s Networking event with @shconsultinggroupniagara was a great opportunity to do so. Thanks to @mwmniagara for hosting.
If LinkedIn has felt outdated or intimidating, thi If LinkedIn has felt outdated or intimidating, this episode will change how you see it.  I break down what’s working right now, how to build visibility through real conversations, and how to create a LinkedIn strategy that fits your energy and your life instead of burning you out.  👉🏾Tap the link in my bio to listen.
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