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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast

    Ethical Marketing with Michelle Mazur

    • May 12, 2021
    • 10 Comments

    3 Word Rebellion author and messaging expert Michelle Mazur is joining us today to give a different perspective on what marketing looks like online and why you don’t have to […]

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  • Mindful Marketing Podcast

    Create Social Media Marketing Messages That Work

    • May 4, 2021
    • 4 Comments

    Grab your notebook and a pen because you’re going to want to take notes for today’s episode. I’m taking you inside the Savvy Social School to give you an exclusive […]

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  • Mindful Marketing Podcast

    Creating Intentional Instagram Content for VIP Offers with Jordan Gill

    • April 27, 2021
    • 0 comments

    Being intentional about social media is much more than just scheduling your Instagram posts. It’s about how you use it, the purpose and strategy behind each decision you make while […]

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  • Mindful Marketing Podcast

    Creating Intentional Social Media Content for Your Business with Tara McMullin

    • April 20, 2021
    • 4 Comments

    Content marketing is a fantastic way to grow authority, spread the word about your business, and build great relationships with your audience, but you don’t want to be creating content […]

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  • Mindful Marketing Podcast

    5 Types of Reporting Metrics to Consider Including in Reports

    • April 13, 2021
    • 2 Comments

    This podcast episode is a sneak peak pulled directly from the framework taught inside Savvy Social School and we’re sharing it with you today. Most business owners know that they […]

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  • Mindful Marketing Podcast

    Write Better Copy by Getting to Know Your Audience with Sara Frandina

    • April 6, 2021
    • 0 comments

    If you’re limiting your time on social media or just wanting to be mindful about how you use the time you do spend on there, then it’s going to be […]

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  • Mindful Marketing Podcast

    Overcoming Your Fear of Video with Cara Rice

    • March 30, 2021
    • 0 comments

    Are you still afraid to show yourself online? It’s hard to be a personal brand when you’re still struggling with showing the personal part, so what can you do about […]

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  • Mindful Marketing Podcast

    Clubhouse – Exploring the Newest Social Networking Platform

    • March 23, 2021
    • 0 comments

    There’s a new social media platform on the internet and everyone is curious! Should I be using it, how do I use it, and is it the next hot new […]

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  • Mindful Marketing Podcast

    Gaining Confidence to Show Up as You Are on Social Media with Stephanie Dodier

    • March 16, 2021
    • 0 comments

    The way we think about our bodies and the almost obsessive desire to look a certain way goes far beyond body image and what outfits we think we can pull […]

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  • Mindful Marketing Podcast

    Why Risking Being Cancelled is Worth It with Lana Hernandez

    • March 9, 2021
    • 4 Comments

    Putting ourselves out there on social media can be a jarring experience. On one hand we want people to see the content we create and interact, but at the same […]

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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