Savvy Social Podcast

On this episode of The Savvy Social Podcast, I’m sharing my guest feature with Emily Thompson on her Being Boss Podcast, the show for creatives, business owners, and entrepreneurs who want to take control of their work and live life on their own terms. From my journey as Spa Manager to Social Media Agency owner […]

There’s a new app on the block, and it’s looking to bring real authenticity back to social media. I’m talking about BeReal. The notification-centric, dual-camera using, no-filters-allowed app that wants to connect friends, not followers. I’ve done my research and tested out the app for the past few months, so now I’m ready to report […]

If you’ve been putting off launching your online program, this episode is a sign that the time is now! I had an amazing conversation with the host of The Leveraged Practice Podcast and expert launch strategist, Stephanie Clairmont. As a Registered Dietician, Stephanie created over 20 online programs and launched them successfully over 100 times […]

It’s that time of year when I come to you in full That’s So Raven Mode and share my bold but fully informed 2023 predictions for social media! These prediction episodes are fun and necessary because as you make your business goals for 2023, you need a strategy to reach their goals. As the importance […]

How can you take your social media from a concert for the masses to an intimate meet-and-greet after the show? The shift happens when you stop choosing between an audience or a community and realize you need both. Listen to this week’s episode as I discuss the process of turning your spectator followers into an […]

So you’ve made a decision on who to hire to manage your social media presence. Now, the real work begins. Outsourcing your social media means handing over something very precious to you to a total stranger and hoping they will care for it as much as you do. That something is your voice and personality. […]

Whether it’s an agency, in-house hire, or a freelancer, there is a Right Way and a No-Way to go about adding to your social media team. In episode two of my three-part series on Outsourcing Your Social Media, I am unloading the goods on how to find the perfect hire. Last episode you prepared your […]

In today’s episode of my three-part series on Outsourcing Your Social Media, I am discussing why it’s important to get your house in order before you invite someone new to be the caretaker of your social media property. Handing over your social media management is not an expense, it’s an investment. And to get the […]

The world is Quiet Quitting, and it may be time for you to jump on the bandwagon. One of the best places to add this trend to your life is in your marketing strategy. It’s time to quiet quit the hustle every day and jump on every trend style of marketing–it may even need to […]

Just because you are suddenly experiencing low engagement on social media doesn’t mean it’s time to fly the white flag of surrender. It’s time to try something new! You’re not alone in playing detective and trying to discover what’s going on with the algorithm and why your engagement is dropping. I have seen it for […]