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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Savvy Social Podcast

    Leveraging Influencer Marketing with Nick Cooke

    • November 28, 2019
    • 0 comments

    For better or worse, social media influencers are a thing and could very well increase your ROI. But how? Nick Cooke joins me to explain just what influencer marketing means for businesses, the value of finding impactful influencers, questions to ask influencer marketing agencies, The Goat Agency’s unique marketing strategy, and how LinkedIn helped expand […]

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  • Savvy Social Podcast

    The Velvet Machete of Branding with Amber Hurdle

    • November 21, 2019
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    You want to be recognized. You want to be known. You want to have success. The foundation of all of those things is branding. And when social media and branding collide, magic happens. Today on the Savvy Social Podcast, we have special guest Amber Hurdle on to talk all about branding with what she calls […]

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  • Savvy Social Podcast

    Social Media and Amplification Method with Annie Franceschi

    • November 14, 2019
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    Does social media marketing make you smile or make you stress? If you’re stressing, you’re definitely not alone and thankfully, there’s hope! Annie Franceschi shares how she makes social media work for her, the value of telling your story, why word of mouth referrals are gold, and why it’s important to include some fun in […]

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  • Savvy Social Podcast

    Planning Your Social Media Posts

    • November 7, 2019
    • 4 Comments

    If you’re a pro at social media, then you can just hop onto Instagram or Twitter and post without giving it a second thought. But not everyone is a pro. Beginners need to take the time to plan out what their posts are going to look like. I like to compare it to walking into […]

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  • Savvy Social Podcast

    Social Media Mindset with Jen Conger

    • October 31, 2019
    • 1 Comment

    Even though social media use has spread like wildfire across the world, social media marketing is still a fairly new approach to how we do business and can be difficult to navigate for those new to the scene. It’s easy to fall into the comparison trap or experience impostor syndrome, so I asked Jen Conger […]

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  • Savvy Social Podcast

    Summits and Social Media with Krista Miller

    • October 24, 2019
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    As an entrepreneur or business owner, you’ve probably heard that it’s super important to narrow down your niche. Having a specific niche can help build your audience and your offering, but you may not know that it can also open the doors to hosting your own online summit! I talk with Krista Miller about how […]

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  • Savvy Social Podcast

    How Social Media Fits Into Your Marketing Plan

    • October 17, 2019
    • 7 Comments

    When you think about where you are in your business, are you in the short term, medium term, or long term? Whether you’re in the short term “seedling stage”, or have grown roots and successfully reached the long term stage, this episode focuses on how to incorporate social media during all three phases of your […]

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  • Savvy Social Podcast

    The Power of Intuition Marketing on Instagram with Kessley McCormick

    • October 10, 2019
    • 2 Comments

    We all know the power of social media, but sometimes we forget the power each of us has within ourselves. Kessley McCormick is the first intuitive life coach to join the show and we have a powerful conversation that focuses on what to do when fear stops you from showing up on Instagram, the mantra […]

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  • Savvy Social Podcast

    Awkward Marketing: How to Bring Comedy to Social Media with Rachael Kay Albers

    • October 3, 2019
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    Online marketing, email marketing, social media marketing—it can all be awkward and uncomfortable, especially if you’re a new entrepreneur or business owner! Rachael Kay Albers from Awkward Marketing joins me today to share where the best content comes from, what tools you need for your online business, how to repurpose and share your episodes on […]

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  • Savvy Social Podcast

    Don’t delete your social media apps! Do this instead…

    • September 26, 2019
    • 4 Comments

    Chances are if you feel the need to delete your social media apps, it’s because you feel overwhelmed by it or think you’re spending too much time on it. The good news is you’re not alone! Research shows habitual social media use is common so I’m sharing 4 easy steps to help you reclaim your […]

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I need your marketing questions! Hit up the link i I need your marketing questions! Hit up the link in my bio to record an audio question OR comment your question here. Episode 400 here we goooooooo!
This question sounds like it’s about branding, but This question sounds like it’s about branding, but it usually goes deeper than that.  In this episode, I talk about personal brands, company brands, and hybrid approaches through the lens of capacity, clarity, and what kind of business you actually want to build.  If you’ve been trying to decide where to put your energy, this will help you sort it out.  For your ear holes: https://onlinedrea.com/399
Personal brand or company brand? This question ca Personal brand or company brand?  This question came up live on a panel I was on recently (shoutout to @highvibe.women for an amazing event!), and I knew right away it needed to become a podcast episode. Because most of the time, this isn’t really a branding question. It’s a question about capacity, growth, visibility, money, and what kind of business you actually want to run.  In this episode, I break down the pros and cons of personal brands, company brands, and hybrid approaches, plus how to think through the decision in a way that’s practical and sustainable.  👉🏾Tap the link in my bio to listen.
A reminder from someone who literally teaches soci A reminder from someone who literally teaches social media for a living:  Ahem…. The highlight reel is real. But it’s not the whole story, okay?  So this weekend I spoke at two events that were genuinely wonderful. The photos and videos I shared all weekend are joyful because the moments were joyful. It was honestly amazing.  And and and… What you didn’t see was the cold I was getting over, the stress of life lifing, and the very real decision fatigue from some big life stuff happening behind the scenes.  Both versions are true. I was both happy and exhausted. I was glad to be there and wanted to leave. I was excited for opportunity and nervous to speak.  Social media shows the moment. Life holds the context.  And sometimes showing up while things are so effing messy is the real win.
What an incredible weekend at @highvibe.women! I g What an incredible weekend at @highvibe.women! I got to meet @lashondambrown in the flesh. I got an adorbs caricature make by @caricature.dani who was at @iamnikkimck’s booth. I spoke on a panel about scaling with ease alongside @kimberley.hiebert @efvlegal and @allthingsmeghoule. I got to see @moniquebryan_co speak again. And meet and see so many amazing people again.  Oh and I already got my ticket for next year because wow this was amazing.  Huge shoutout to @kristina.bartold and @_mariatassi for hosting us. And special thanks to @thepearlehotel as their staff was top tier.
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