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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast

    Planning Your Social Media Strategy Around A Big Life Event

    • August 2, 2022
    • 0 comments

    Have you ever needed to take a pause, but worried about what would happen to your social media business if you do? I feel your pain, anxiety, and worry at […]

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  • Mindful Marketing Podcast

    Reframing Imposter Syndrome with Tanya Geisler

    • July 26, 2022
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    Imposter complex can be your greatest roadblock in approaching your social media marketing with confidence and authenticity. Why? It tells you that you aren’t good enough, you aren’t ready yet […]

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  • Mindful Marketing Podcast

    BONUS: Free Training for Social Media Strategists

    • July 21, 2022
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    If you are a social media strategist or social media manager this is for you! The price of gas, food and everything in between on a seemingly never ending incline. […]

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  • Mindful Marketing Podcast

    Conversation-Focused Marketing with Erika Tebbens

    • July 19, 2022
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    Catch-all social media marketing tactics, tips, and tricks aren’t your cup of tea? Maybe you need a new approach. An approach that is less one-size-fits-all and more allows-you-to-do-what-directly-aligns with your […]

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  • Mindful Marketing Podcast

    Social Media Strategies for Life Coaches

    • July 12, 2022
    • 1 Comment

    Life Coaches Give Me Life! My life coach has had such an amazing impact on my life personally and professionally, so I love, love, love, that my agency has the […]

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  • Mindful Marketing Podcast

    Using Systems To Scale Your Business with Audrey Kwan

    • July 5, 2022
    • 8 Comments

    Systems and processes aren’t sexy, but when implemented the RIGHT way, they can completely transform your business. But with so many system and productivity-focused programs and technology to pick from, […]

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  • Mindful Marketing Podcast

    Getting Started with TikTok Ads with Will Perry

    • June 28, 2022
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    Pouring more and more money into Facebook ads but not seeing the same returns you used to? You’re not alone. But you’re not stuck either… Because there’s massive potential for […]

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  • Mindful Marketing Podcast

    How to Create a Social Media Posting Plan in 2022

    • June 21, 2022
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    Do y’all remember back in the day (I’m talking 2015-ish), you could just take the same exact post with a link to your website and just… push it out through […]

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  • Mindful Marketing Podcast

    Social Media Secrets of a Real Life Love Scout with Isabella Beham

    • June 14, 2022
    • 0 comments

    Bumble. Hinge. Tinder. How many singles do you know who’ve been stuck on these so-called “fast dating” apps (for years!)? What if I told you there’s an easier way to […]

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  • Mindful Marketing Podcast

    Brand Photography Do’s & Don’ts with Shannon Claire

    • June 7, 2022
    • 0 comments

    Lights! Cameras! Action! Ready for your brand photoshoot? If you’re like me, posing for the camera is no simple task. The facial expressions piece always trips me up. The result? […]

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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