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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Client Showcase

    Client Showcase: Instagram Growth with Bark ‘n Yapp

    • December 27, 2017
    • 2 Comments

    My all time favorite social media platform of 2017 was Instagram! With the rise of Instagram stories, sharing multiple images in one post, following hashtags, and a weighted feeds, this was also the year of changes on Instagram. To battle those changes, some strategies that I’ve been implementing for my clients had to change as […]

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  • Social Media

    An Ick-Free Way to Promote Yourself on Social Media

    • December 13, 2017
    • 3 Comments

    What I’m talking about today is how to be honest and genuine in sharing your offerings online, without feeling totally icky about it. Self-promotion is a fine line to walk, but it can be done in an organic and thoughtful way that your followers won’t mind.

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  • Marketing

    8 Common Misconceptions about Content Marketing

    • December 1, 2017
    • 16 Comments
    8 Common Misconceptions about Content Marketing

    As a backbone of many online businesses, content marketing has established itself as an industry favorite topic. While many are talking about the beauty of content marketing, some of you may be confused about how this popular buzzword will work for your brand. Simply put, content marketing is creating and maintaining a two-way conversation with your target market. It’s building relationships based on a well-thought-out strategy in which you give free and valuable information to your audience.

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  • Client Showcase

    Client Showcase: How to Create Virality with The Compliance Series

    • November 2, 2017
    • 0 comments

    It’s almost the end of the year and life has been busy… good, but busy! I’m a bit behind on sharing a few of these client showcases so I’m going to do my best to catch up by the beginning of the year. Today’s Client Showcase is one I’m particularly excited for as it features […]

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  • Social Media

    4 Strengths of a Good Social Media Manager

    • August 25, 2017
    • 10 Comments

    Whether your looking to hire a social media manager or you are a social media manager yourself. Here are 4 strengths all SMM should have!

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  • Blogging, Social Media

    How to Have an Effective Sales Promotion Campaign

    • August 21, 2017
    • 5 Comments

    Sales promotions, they are essential to any business’s marketing toolkit. If your looking for way to drum up some business, read on for the best practices!

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  • Marketing

    How to Embrace User Generated Content

    • August 1, 2017
    • 6 Comments

    With a little outreach on your end, some savvy digital media management, and some elbow grease, small businesses can put the power of user generated content to work for them.

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  • Marketing

    How to Make Data-Driven Marketing Work for Your Small Business

    • July 24, 2017
    • 3 Comments
    How to Make Data-Driven Marketing Work for Your Small Business

    You may have heard about “big data” and thought it was just a tool for huge corporations and businesses. Data driven marketing is something all small businesses can and should engage in, and there are a wealth of inexpensive or free tools that you have at your disposal.

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  • Social Media

    How Local Businesses Can Use Their Facebook Page for Marketing

    • July 6, 2017
    • 1 Comment

    Facebook is the largest social media platform in the world, and the average user checks the site 14 times per day! If that isn’t fascinating enough, then today’s post will break down some of the key ways Facebook can make marketing your local business easy and (gasp) fun through the power of social media. Want […]

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  • Marketing

    8 Ways Local Business Benefits from Email Marketing 

    • June 12, 2017
    • 0 comments

    As someone who’s passionate about the power of marketing tools for small businesses, in today’s post, I’m going to break down some of the reasons you should be capitalizing on the power of email marketing for your business!

    Ready to dive in? Here are some no nonsense, practical reasons why email lists are worth your time.

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Growth needs room, babe. Yesterday at @kochijbbq r Growth needs room, babe. Yesterday at @kochijbbq reminded me that wanting more doesn’t automatically make you greedy. Sometimes it just means you’re hungry.
Sometimes the real reason content feels hard is be Sometimes the real reason content feels hard is because you’re trying to force a process that doesn’t fit your strengths.  That idea came up in such a smart way in this week’s episode with @fopsy.ca.  We talked about how to make content creation simpler, how to use what’s already happening in your business as material, and why repurposing, planning ahead, and working with your natural style can make a bigger difference than pushing harder.  👉🏾Tap the link in my bio to listen.
OK, so not everything in your life needs to be pro OK, so not everything in your life needs to be productive to be worth it.  It’s a little bit of a chicken in the egg moment because the more pressure you add to yourself to show up online… The harder it is to show up. And when it’s hard to show up, the more resentful you feel about your “marketing “not working.  And honestly, the more playful and experimental I’ve allowed myself to be with my own marketing, the more productive I’ve become. And not because I set out to check all the boxes. But because I set out to explore play, get curious, escape.  And it creates this positive cycle of creativity that allows me to actually be more productive.  The goal isn’t to create a marketing plan that I hate. The goal is to create a marketing plan that’s so easy that I’m excited to do it.
These photos by @avalonmohnsphoto from @highvibe.w These photos by @avalonmohnsphoto from @highvibe.women are epic!!! So looking forward to the next event in October
Content overwhelm is real. There’s always another Content overwhelm is real. There’s always another platform, another trend, another thing you “should” be posting.  In this episode with @fopsy.ca, we break down how to simplify your content strategy so it actually supports your business instead of draining your energy. We talk about turning real conversations with clients into content ideas, focusing on topics that lead to sales, and building trust through what you share online.  Tune in to learn how to create content that’s simpler, more strategic, and a lot more sustainable.  👉🏾Tap the link in my bio to listen.
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