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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast

    Why I Use Canva to Create Social Media Images

    • July 19, 2018
    • 0 comments
    Why I Use Canva to Create Social Media Images (YouTube)

    This is episode 9 of the Savvy Social Podcast and today we’re talking all about Canva, my secret to creating social media images for myself and my clients.

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  • Mindful Marketing Podcast

    How to Optimize Your Website for Social Media with Samantha Mabe

    • July 12, 2018
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    How to Optimize Your Website for Social Media with Samantha Mabe

    Today’s guest is Samantha Mabe and we’re talking all about how to optimize your website for social media. In this episode, we chat about the importance of building a website that’s actionable, how to encourage people to follow you on social using your website, and the value of deepening your online connections with in real life ones.

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  • Mindful Marketing Podcast

    The Foundation to Creating FOMO on Social Media

    • July 5, 2018
    • 1 Comment

    FOMO (the fear of missing out) is real! Listen in to today’s podcast to learn how you can use FOMO to create an actionable campaign on social media.

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  • Mindful Marketing Podcast

    How to Get Started on Youtube with Jessica Freeman

    • June 29, 2018
    • 0 comments

    Are you struggling to get started on YouTube? Listen into today’s episode as Jessica Freeman of Jess Creatives shares her amazing YouTube journey. We’re learning how to get started on YouTube, what Jess did to get her first client from YouTube, and how you can use YouTube to build the right exposure for your business.

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  • Mindful Marketing Podcast

    From Freelance Social Media Manager to Full-Time Fiction Author – An Interview with Brent Jones, Author of Go Home, Afton

    • June 21, 2018
    • 6 Comments

    Today’s episode features our very first interview here on the podcast and it’s with my husband Brent Jones! Listen in because we’re talking about how Brent used to work with me in the social media business, why he decided to transition out, the importance of taking breaks from social media, and so much more.

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  • Business, Marketing

    Important Reasons Behind Building A Brand For Your Company

    • June 20, 2018
    • 7 Comments

    When it comes to building a brand, both new and established businesses tend to struggle. Learn why overcoming the challenges when brand-building is essential.

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  • Mindful Marketing Podcast

    How to Manage Social Media (without it taking over your life)

    • June 17, 2018
    • 8 Comments
    How to Manage Social Media - Main

    Do you find yourself spending way too much time on social media without making much progress? This episode of the Savvy Social Podcasts helps you manage it all!

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  • Mindful Marketing Podcast

    How to Deal with Customer Complaints or Negativity Online

    • June 7, 2018
    • 18 Comments

    Did you get a customer complaint or a negative comment on your social media account? Before you delete it, you need to listen to this episode to understand how to navigate this sensitive situation.

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  • Mindful Marketing Podcast

    5 Ways to Boost Your Social Media Buzz

    • May 31, 2018
    • 3 Comments
    5 Ways to Boost Your Social Media Buzz

    Are you posting diligently to social media but not getting anything in response? Is no one commenting, liking, and sharing your social media posts? What you may be missing is a little social buzz!

    In today’s episode, I’m talking all about how to get more engagement on your social media posts. It’s more than posting and running. It involves understanding your current engagement rate, trying something new like a game or contest, finding out if you’re saying the right things to encourage engagement, learning to be responsive, and more!

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  • Mindful Marketing Podcast

    How to Showcase your Expertise on Social Media

    • May 28, 2018
    • 0 comments

    If you’re struggling with showcasing your authority on social media, this episode of the Savvy Social Podcast is for you!

    In this episode, Andréa Jones shows you how to build your expertise online through providing value and building connections. Having authority in your industry is important because setting yourself up as a leader or a expert in your field allows you to strut your stuff. People buy from people they like and trust. In positioning yourself as an expert, you’re allowing your audience, your fans, and your potential buyers to trust you.

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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