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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast

    How to Use Voice Technology in Your Marketing with Dr. Teri Fisher

    • October 25, 2018
    • 3 Comments

    Isn’t it interesting how we use voice technology in our everyday lives? Just the other day, I asked Siri how to spell something. I also use her to set timers, reminders, and for some absolutely silly stuff as well.

    With the ease of simply asking our tech devices to do something, is there a way use this technology as a marketing tool?

    In this episode, I dive in with the leading voice technology expert Dr. Teri Fisher.

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  • Mindful Marketing Podcast

    How to Prepare Your Social Media for the Holidays

    • October 18, 2018
    • 0 comments

    The holidays are oftentimes a huge sales driver for most businesses, no matter the size. But where do you begin when it comes to successfully driving web traffic and gaining sales during this fruitful season?

    In this podcast episode, I detail how you can effectively create a social media marketing campaign for any holiday.

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  • Mindful Marketing Podcast

    How to Attract Clients Using Facebook and Instagram Ads with Dayhanna Acosta

    • October 4, 2018
    • 0 comments

    Our businesses thrive on clients. The survival and success of our ventures are built on establishing, maintaining, and growing a customer base that loves what you do, buys from you, and shares your offerings with a friend.

    In today’s episode, I sat down with Dayhanna Acosta, a client attraction specialist, to talk about how to attract the right people to your business using Facebook and Instagram ads.

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  • Mindful Marketing Podcast

    How to Use Social Media to Promote Your Podcast

    • September 27, 2018
    • 1 Comment

    You Need Listeners… And I hear you loud and clear! If you’re anything like the other 500,000+ active podcasts that exists out there, you’re always looking for new and active […]

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  • Mindful Marketing Podcast

    The Importance of Building a Lasting Brand with Rachel Schenck

    • September 13, 2018
    • 0 comments

    Your brand is so much more than a logo. In today’s podcast episode, I sat down with Rachel Schenck to talk about the importance of building a brand that lasts.

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  • Mindful Marketing Podcast

    Taking a Look at the Instagram Algorithm: 7 Tips for Success

    • September 6, 2018
    • 0 comments

    Are you having trouble being seen on Instagram? Could it be an issue with the algorithm? Today, I’m talking all about what I think the Instagram algorithm wants. Listen in […]

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  • Mindful Marketing Podcast

    Managing Multiple Instagram Accounts with Taylor Morrison

    • August 23, 2018
    • 0 comments

    I’m excited to talk to today’s guest because she is doing it all. She essentially has three separate brands that she run on Instagram. Being that I run 4 Instagram accounts myself (not even counting client accounts) I was interested to chat with Taylor Morrison about how she does it all.

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  • Mindful Marketing Podcast

    What I Learned At Podcast Movement 2018

    • August 16, 2018
    • 0 comments

    Listen to this podcast episode to hear about my experience at the world’s largest gathering of podcasters: Podcast Movement! I chat about how I won a free ticket, the amazing experiences I had, and the lessons I learned from this podcasting conference.

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  • Mindful Marketing Podcast

    How to Juggle Social Media for Your Side Business w/ Katrina Garnes

    • August 9, 2018
    • 0 comments

    Today’s episode is all about time! If you’re looking for key tips for how to juggle managing social media for your side business without burning out, this podcast is for you.

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  • Mindful Marketing Podcast

    Where to Start with Facebook ads for Small Businesses feat. Meg Brunson

    • July 26, 2018
    • 5 Comments

    Hi and welcome to episode number 10 of the Savvy Social Podcast. Today I’m chatting with Meg all about Facebook ads. You’ll want to take notes because every part of […]

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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