How to Have an Effective Sales Promotion Campaign
Sales promotions, they are essential to any business’s marketing toolkit. If your looking for way to drum up some business, read on for the best practices!
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How to Embrace User Generated Content
With a little outreach on your end, some savvy digital media management, and some elbow grease, small businesses can put the power of user generated content to work for them.
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How to Make Data-Driven Marketing Work for Your Small Business
You may have heard about “big data” and thought it was just a tool for huge corporations and businesses. Data driven marketing is something all small businesses can and should engage in, and there are a wealth of inexpensive or free tools that you have at your disposal.
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How Local Businesses Can Use Their Facebook Page for Marketing
Facebook is the largest social media platform in the world, and the average user checks the site 14 times per day! If that isn’t fascinating enough, then today’s post will […]
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8 Ways Local Business Benefits from Email Marketing
As someone who’s passionate about the power of marketing tools for small businesses, in today’s post, I’m going to break down some of the reasons you should be capitalizing on the power of email marketing for your business!
Ready to dive in? Here are some no nonsense, practical reasons why email lists are worth your time.
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How to Use Word-of-Mouth Marketing on Social Media
Word of mouth has huge potential for marketing your products, but it can be a difficult science to master. You have to strike a careful balance between encouraging your customers to share your business without coming across as pushy, and all the while doing it with the use of social media for maximum broadcasting effect.
Need some help? Read on for these top tips on using social media for word of mouth marketing!
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Client Showcase: Building a Visual Social Brand with Tonica Kombucha
A look at how I used visual content, product storytelling, community content, retail features, and social strategy for Canadian beverage brand Tonica Kombucha.
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A Brief Guide to Instagram for Local Business
Instagram is relatively new to the social media scene, but we’ve noticed that many small businesses don’t give it the effort that it deserves because they’re not quite sure where […]
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Invite All Your Friends to Like Your Facebook Page
Get the step-by-step instructions for how to invite all of your friends to like your Facebook page. Also, get access to an app that will allow you to invite all your friends to like your Facebook page, attend your event, or join your group.
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70+ Types of Content to Share on Social Media (for when you don’t know what to post)
You’ve got all your social media profiles set up, your website is looking spiffy, your email funnels are revved up and ready to go, and you’re ready to tell the […]