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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Work With Me
    • Strategy
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    • Everything
  • Podcast
  • Contact
  • Social Media

    2024 LinkedIn Profile Showcase

    • February 7, 2024
    • 2 Comments

    This past January, I hosted my 6th LinkedIn Challenge. And this year, I did things a bit differently. After hosting a challenge for 6 years, I knew that some of our content needed to be updated. So, rather than re-recording our previous videos, I decided to do it live! What was also different this year […]

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  • Savvy Social Podcast

    Strategies for Engaging with Your Social Media Lurkers

    • February 6, 2024
    • 26 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Do you have social media lurkers silently engaging with your content? I’ve had my lurkers, and I say keep them coming because they have turned into my most profitable relationships (more on that in this episode). We’ve been trained to go after the dopamine hit from likes and comments, but […]

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  • Savvy Social Podcast

    LinkedIn Account Dilemma: One or Two Profiles?

    • January 30, 2024
    • 4 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT If you have multiple businesses, should you have multiple LinkedIn accounts? This question came up during my 6th LinkedIn Challenge and is a topic of debate for so many creators with multiple businesses. Let’s talk about the positives and negatives of having two accounts on LinkedIn, what having multiple accounts […]

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  • Savvy Social Podcast

    Brand Strategy 101: Crafting a Standout Personal Brand with Hillary Weiss

    • January 23, 2024
    • 5 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT What is your unique selling proposition? If it sounds too similar to everyone else in your industry and doesn’t reveal what makes you unique, this interview with the amazing Brand Messaging Strategist and creator of the Statement Piece Framework, Hillary Weiss, is for you. Hillary completely unearthed my USP after […]

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  • Savvy Social Podcast

    2024 Social Media Trends: What’s In and What’s Out?

    • January 16, 2024
    • 12 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Let’s talk about the social media trends of 2024. The ins, the outs, and everything in between. There’s a lot that’s about to change on social media in 2024. From the shift from “link in bio” to interactive comments-driven engagement to chasing micro-success instead of viral fame, some change will […]

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  • Savvy Social Podcast

    Navigating Social Media Switch: From Instagram to LinkedIn with Nathalie Lussier

    • January 9, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT I’m thrilled to welcome the amazing Nathalie Lussier, owner of AccessAlly, to the show. We take a deep dive into Nathalie’s bold move to delete Instagram from her life and put her focus on LinkedIn to grow her personal brand and SaaS business. Listen in to hear how this social […]

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  • Savvy Social Podcast

    LinkedIn is the Hidden Gem of Social Media

    • January 2, 2024
    • 7 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Every year, LinkedIn continues to grab my attention for allllll the right reasons, and this year is going to be no different. With all of the changes on LinkedIn, It’s hard to remember its early days of being more of a resume platform than a social media platform. It’s become […]

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  • Savvy Social Podcast

    Building a Personality-Driven Brand on Social Media with Brad Powell [Thursday Standout Business Show]

    • December 26, 2023
    • 2 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT On this episode of The Savvy Social Podcast, I’m sharing my interview with Brad Powell on the Thursday Standout Business Show. We had a great discussion on the evolution of influencer marketing, the power of storytelling in content creation, and the delicate balance between showcasing your personality while avoiding the […]

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  • Savvy Social Podcast

    AI and Social Media Content Creation with Lisa Zawrotny [Positively Living Podcast]

    • December 19, 2023
    • 9 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT On this episode of The Savvy Social Podcast, I’m sharing my interview with Lisa Zawrotny on the Positively Living Podcast. We dove right into all about the recent advancements in AI, including how ChatGPT is impacting the way we create content and do business. We explored how AI tools can […]

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  • Savvy Social Podcast

    Turn Your Old Content Into Gold Content with Michelle Mazur [Rebel Uprising Podcast]

    • December 12, 2023
    • 8 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT On this episode of The Savvy Social Podcast, I’m sharing my interview with Michelle Mazur on the Rebel Uprising Podcast. And we talked about one of my favorite subjects: content repurposing. I’ve been talking about digital brains, repurposing, and remixing all year long, so I was more than happy to […]

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If you’ve ever missed a week and spiraled about it If you’ve ever missed a week and spiraled about it, this episode is for you.  We’re talking about capacity, repurposing, starting conversations instead of forcing content, and how to come back without shame.  Sometimes momentum starts with one simple post.  👉🏾Tap the link in my bio to listen.
Life happens. Even when you’re “the consistent one Life happens. Even when you’re “the consistent one.”  In this episode, I share what it felt like to miss a week of content for the first time in years, the guilt spiral that followed, and how to come back without overcorrecting.  We’re talking repurposing, capacity, conversation over content, and why one post is sometimes enough to restart momentum.  👉🏾Tap the link in my bio to listen.
Going from “I haven’t posted in a while” to “let m Going from “I haven’t posted in a while” to “let me be confident, clear, and convert” in one go is the marketing version of standing up too fast after skipping leg day.  It’s not that you’re bad at content.  You just haven’t warmed up.  If LinkedIn has felt weird, stiff, or harder than it used to, that’s exactly what we’re working on inside the LinkedIn Jumpstart Challenge.  We kick off next week Monday, Feb 16th.
Five days. Live. Free.
Human-first strategy. No hustle-fest energy.  If you’re ready to stretch that messaging muscle again, come join us.  Link’s in bio.
Lately, I’ve been really loving being in my local Lately, I’ve been really loving being in my local community and the Galentine’s Networking event with @shconsultinggroupniagara was a great opportunity to do so. Thanks to @mwmniagara for hosting.
If LinkedIn has felt outdated or intimidating, thi If LinkedIn has felt outdated or intimidating, this episode will change how you see it.  I break down what’s working right now, how to build visibility through real conversations, and how to create a LinkedIn strategy that fits your energy and your life instead of burning you out.  👉🏾Tap the link in my bio to listen.
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