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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast

    AI and Social Media Content Creation with Lisa Zawrotny [Positively Living Podcast]

    • December 19, 2023
    • 9 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT On this episode of The Savvy Social Podcast, I’m sharing my interview with Lisa Zawrotny on the Positively Living Podcast. We dove right into all […]

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  • Mindful Marketing Podcast

    Turn Your Old Content Into Gold Content with Michelle Mazur [Rebel Uprising Podcast]

    • December 12, 2023
    • 8 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT On this episode of The Savvy Social Podcast, I’m sharing my interview with Michelle Mazur on the Rebel Uprising Podcast. And we talked about one […]

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  • Mindful Marketing Podcast

    A Therapist’s Guide To Mental Wellness For Business Owners with Shulamit Ber Levtov

    • December 5, 2023
    • 6 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT The Entrepreneur’s Therapist, Shulamit Ber Levtov, sits down in the episode to provide encouragement, strategies, and support for the unique challenges business owners face every […]

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  • Mindful Marketing Podcast

    Getting My Business Ready For My Maternity Leave

    • November 28, 2023
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT Baby number two is on the way, which means big changes for my business. I’m mentally preparing myself for the chaos that comes with having […]

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  • Mindful Marketing Podcast

    Breaking Free From Social Media Fatigue

    • November 21, 2023
    • 4 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Is your social media strategy sustainable? This question carries so much weight for your business and mental health, but it’s something we don’t think about […]

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  • Mindful Marketing Podcast

    Will Social Media Marketing Look Different in 2024? My Big Predictions

    • November 14, 2023
    • 10 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT It’s that special time of year when we look into the future of social media and digital marketing with my big predictions. Some of my […]

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  • Mindful Marketing Podcast

    Is Remix and Meme Culture Putting Your Brand At Risk of Being Sued? with Autumn Witt Boyd

    • November 7, 2023
    • 5 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Sharing that viral post on social media is all fun and games until the lawyers start calling! While you’re trying to keep the social part […]

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  • Mindful Marketing Podcast

    You Don’t Have To Post 10 Times A Day

    • October 31, 2023
    • 4 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Let’s talk about a myth that’s been disguising itself as social media advice: The more you post, the faster you’ll grow on social media. I’m […]

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  • Mindful Marketing Podcast

    Navigating Trendy Content As A Business Owner

    • October 24, 2023
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Do you like to jump on the latest social media trends? Social media is meant to be fun and, well, social. So, the popularity and […]

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  • Mindful Marketing Podcast

    I’m Saying Goodbye to X (formerly known as Twitter)

    • October 17, 2023
    • 3 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT It’s official! I’m leaving X (formerly known as Twitter) behind, and I’m not looking back! Twitter has such a special place in my heart. It’s […]

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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