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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Building Real Community on Threads with Laura Sinclair

    • May 20, 2025
    • 2 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Threads isn’t just another X clone—it’s a community builder. If you’ve been wondering how to use Threads to grow your business and actually connect with […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Bluesky for Business? Here’s the Deal (And My Honest Opinion)

    • May 13, 2025
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Do you really need another social media app? If you’re still figuring out if Bluesky deserves a spot in your strategy, this episode is for […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    What to Do When Marketing Feels Hard

    • May 6, 2025
    • 3 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT If you’ve ever woken up and thought, “what if I just didn’t post today?”—this one’s for you. Because sometimes the problem isn’t the strategy. It’s […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    What Real Personal Branding Looks Like with Natalie Bullen

    • April 29, 2025
    • 5 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Posting more doesn’t require more confidence—it requires clarity. And as today’s guest Natalie Bullen reminds us, showing up consistently isn’t just about marketing. It’s about […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    AI in Sales & Marketing with Victor Adefuye

    • April 22, 2025
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT Sales and marketing should work together—but too often, they don’t. Instead of collaborating, teams operate in silos and miss opportunities hiding in plain sight. Victor […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Community vs. Followers with Brooke Summer Adams

    • April 15, 2025
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Big followings don’t guarantee sales. Connection does. Because it’s not about how many people see your content—it’s about how many feel something from it. Brooke […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Scrappy Content Creation with Adam Constantine

    • April 8, 2025
    • 3 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Let’s talk about scrappy content. That low-effort, high-impact content that doesn’t look perfect—but still gets the job done. In this episode, I’m joined by Adam […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    What Ten LinkedIn Audits Revealed

    • April 1, 2025
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT Think your LinkedIn profile is doing its job? After auditing 10 accounts during the annual LinkedIn Challenge in the Mindful Marketing Lab, I found clear […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Is Influencer Marketing Still Worth It? with Sherri Langburt

    • March 25, 2025
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT Influencer marketing isn’t what it used to be. Brands are shifting from chasing big names to working with highly engaged niche influencers. So how do […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    The Pinterest Strategy You Need for 2025 with Heather Farris

    • March 18, 2025
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT If you’re tired of the constant social media algorithm changes, it might be time to give Pinterest another look. Unlike social media, Pinterest is a […]

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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