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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Marketing Through a Pivot

    • September 3, 2024
    • 10 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT I RETIRED MY SERVICES. Sorry to shout but I’m scared-cited about this huge change. In this episode, I share my journey through an emotional and strategic […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Instagram’s Link in Bio: End of an Era or Just Evolving?

    • August 27, 2024
    • 4 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Is saying “link in bio” old news? Or maybe you’ve heard the chatter about ManyChat and want to know more? You’re in the right place! […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Threads Success Strategies with Melissa Litchfield, Lennox Saint, Jereshia Hawk, and Becky Mollenkamp

    • August 20, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT Curious about how real business owners are leveraging Threads for growth? In this roundtable episode, I’m joined by four incredible entrepreneurs—Melissa Litchfield, Lennox Saint, Jereshia […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Instagram Threads: The Good, The Bad, and The Ugly One Year Later

    • August 13, 2024
    • 3 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT It’s been one year since Meta introduced Threads, and there’s a lot to unpack. In this solo episode, I dive into the good, the bad, […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Ignite Your Marketing with Curiosity with Emily Aborn

    • August 6, 2024
    • 4 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT What if curiosity could be your secret weapon in marketing? I’m thrilled to have Emily Aborn on the show to explore how sparking curiosity can […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Unlocking the Secrets of Business Automation with Nikki McKnight

    • July 30, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT Ever feel like your marketing efforts are getting lost in a sea of tech tools and automation jargon? Let’s cut through the noise and get […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Marketing Automation Secrets from the Experts with Colie James, Dama Jue, and Brianca Kirkman

    • July 23, 2024
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Struggling to keep up with important dates and client engagement? Ever wondered how automation can help you manage your business and personal life better? I’m […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Mindful Marketing Shortcuts to Increase Your Productivity with Lucy Reyes

    • July 16, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT If you’ve ever felt like a marketing hot mess, you’re in for a treat.  I have the incredible Lucy Reyes from Cheers to Productivity joining […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Crush Your Content with Smart Marketing Automation

    • July 9, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT What would it feel like to spend less time on manual marketing tasks and more time on projects that light you up? In this episode, […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Building Thriving Communities Using Facebook Groups with Christina Jandali

    • July 2, 2024
    • 2 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT What’s the secret to transforming your Facebook group from a ghost town to a buzzing, engaged community? I’m chatting with Facebook groups with expert Christina […]

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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