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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Leveraging Your Podcast for Business With Anne Claessen [The Podcast Babes]

    • December 31, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT I’m thrilled to share my guest episode on the Podcast Babes Podcast with Anne Claessen! In this conversation, we dive into how to use social […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Cracking the Social Media Algorithm Code With Ruthie Sterrett [The Consistency Corner Podcast]

    • December 24, 2024
    • 2 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT I’m excited to share my guest episode on the Consistency Corner Podcast with Ruthie Sterrett! In this episode, we tackle a topic I know many […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    The Shift from Tactical to Mindful Marketing With Maggie Patterson [Staying Solo Podcast]

    • December 17, 2024
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT I’m excited to share my guest episode on the BS-Free Business Podcast (now Staying Solo Podcast) with Maggie Patterson. I love Maggie’s no-fluff approach to […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Creating Meaningful Connections on Social Media With Diann Wingert [ADHD-ish Podcast]

    • December 10, 2024
    • 2 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT If you ever feel like social media engagement feels a bit… empty, or maybe you’re wondering if there’s a better way to make meaningful connections […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    The Power of Rest as a Marketing Strategy

    • December 3, 2024
    • 7 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Ever feel like you’re burning the candle at both ends just to keep up with your marketing? Or maybe you’re questioning if all that hustle […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Mindful Practices for Business Success with Jill Lanier

    • November 26, 2024
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Are you stuck in the “hustle mode” of running a side business while working full-time? Or wondering how to approach marketing without the overwhelm? This […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    The Future of Social Media and Marketing: What to Expect in 2025

    • November 19, 2024
    • 3 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT What’s next for social media? In this episode, I’m pulling out my crystal ball to share my predictions for 2025. I’m talking about how to […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Creating Community-Driven Events with Kristina Bartold

    • November 12, 2024
    • 2 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Ever wondered what it takes to plan and sell out an incredible live event? In this episode, I sit down with Kristina Bartold, event marketing […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Social Media CPR with Peg Fitzpatrick

    • November 5, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT Ever feel like your social media could use a reset? Or maybe you’re stuck in the cycle of creating the same kind of content week […]

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  • Mindful Marketing Podcast, Mindful Marketing Podcast

    Grow Your Email List with Free and Paid Bundles with Kate Doster

    • October 29, 2024
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Ever thought about creating a bundle but felt overwhelmed by all the moving parts? Or maybe you’re just wondering if it’s even worth the effort? […]

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Come say hello on Instagram @onlinedrea

More marketing won’t help much if people are landi More marketing won’t help much if people are landing on an offer they don’t understand or reaching a dead end after they show interest.

Before you increase the content, traffic, or spend, check the basics underneath it: the offer, the message, the path to purchase, and the follow-up.

Find the weakest point first. That’s probably where your attention needs to go next.

👉🏾 Tap the link in my bio to listen.
When marketing isn’t working, adding more can feel When marketing isn’t working, adding more can feel like the obvious next move.

More content. More ads. Another platform. A new tool.

But more attention won’t help much if the offer isn’t clear or you’re putting it in front of people who were never likely to buy in the first place.

This week, I’m breaking down four things to check first: the offer, the message, the path to purchase, and the follow-up. Fix the weak spot first, then put more attention on what’s working.

👉🏾 Tap the link in my bio to listen.
There’s something deeply surreal about standing at There’s something deeply surreal about standing at the front of a room and watching people work through a workbook you helped create.

Today at The Boardroom, I looked out and saw pages open, hands typing, and people genuinely thinking through how they want to show up and get seen.

That workbook started as ideas, conversations, and a whole lot of collaborative work with @uncommonable . Then suddenly, it was real. In people’s hands. Helping them make decisions about their businesses.

So. freaking. Wild!!!!

I’ve spent years teaching marketing through a screen, so moments like this still catch me off guard in the best way. Real people were using something we built to figure out their next steps.

A huge thank you to @thismothermeansbusiness and @itslaurasinclair for creating the kind of room where thoughtful work can actually happen—and for inviting me to be part of it.

I’m still taking it all in, honestly. This whole chapter feels a little surreal. 💛
Podcast burnout is weird because sometimes your wo Podcast burnout is weird because sometimes your workload is technically fine… and your brain is still doing gymnastics over the numbers.

You compare your current capacity to old-you. You see someone else’s downloads. You start inventing a timeline for where your show “should” be by now. Fun! 😂

Becky Mollenkamp and I talked about this, plus what changes when you define success around your actual capacity, your why, and the support you have around you.

👉🏾 Tap the link in my bio to listen.
One of the sneakiest parts of podcast burnout? The One of the sneakiest parts of podcast burnout? The part that has nothing to do with recording an episode.

It’s checking the numbers. Wondering if people are still listening. Watching someone else’s show grow faster and quietly thinking, okay… am I doing this wrong?

Becky Mollenkamp and I got into this on the podcast because whew, the emotional workload of making a show is REAL.

Sometimes what keeps you going is having people around who can say, “Yep. This part is hard. Keep going.”

👉🏾 Tap the link in my bio to listen.
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