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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Blogging, Social Media

    How to Have an Effective Sales Promotion Campaign

    • August 21, 2017
    • 5 Comments

    Sales promotions, they are essential to any business’s marketing toolkit. If your looking for way to drum up some business, read on for the best practices!

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  • Marketing

    How to Embrace User Generated Content

    • August 1, 2017
    • 6 Comments

    With a little outreach on your end, some savvy digital media management, and some elbow grease, small businesses can put the power of user generated content to work for them.

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  • Marketing

    How to Make Data-Driven Marketing Work for Your Small Business

    • July 24, 2017
    • 3 Comments
    How to Make Data-Driven Marketing Work for Your Small Business

    You may have heard about “big data” and thought it was just a tool for huge corporations and businesses. Data driven marketing is something all small businesses can and should engage in, and there are a wealth of inexpensive or free tools that you have at your disposal.

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  • Social Media

    How Local Businesses Can Use Their Facebook Page for Marketing

    • July 6, 2017
    • 1 Comment

    Facebook is the largest social media platform in the world, and the average user checks the site 14 times per day! If that isn’t fascinating enough, then today’s post will break down some of the key ways Facebook can make marketing your local business easy and (gasp) fun through the power of social media. Want […]

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  • Marketing

    8 Ways Local Business Benefits from Email Marketing 

    • June 12, 2017
    • 0 comments

    As someone who’s passionate about the power of marketing tools for small businesses, in today’s post, I’m going to break down some of the reasons you should be capitalizing on the power of email marketing for your business!

    Ready to dive in? Here are some no nonsense, practical reasons why email lists are worth your time.

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  • Marketing, Social Media

    How to Use Word-of-Mouth Marketing on Social Media

    • May 29, 2017
    • 2 Comments

    Word of mouth has huge potential for marketing your products, but it can be a difficult science to master. You have to strike a careful balance between encouraging your customers to share your business without coming across as pushy, and all the while doing it with the use of social media for maximum broadcasting effect.

    Need some help? Read on for these top tips on using social media for word of mouth marketing!

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  • Social Media

    A Brief Guide to Instagram for Local Business

    • May 11, 2017
    • 2 Comments

    Instagram is relatively new to the social media scene, but we’ve noticed that many small businesses don’t give it the effort that it deserves because they’re not quite sure where to start. Instagram is the fourth most download app in America, and it has over 500 million active users, so it’s well worth trying, even […]

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  • Social Media

    Invite All Your Friends to Like Your Facebook Page

    • May 9, 2017
    • 13 Comments

    Get the step-by-step instructions for how to invite all of your friends to like your Facebook page. Also, get access to an app that will allow you to invite all your friends to like your Facebook page, attend your event, or join your group.

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  • Social Media

    70+ Types of Content to Share on Social Media (for when you don’t know what to post)

    • May 3, 2017
    • 6 Comments

    You’ve got all your social media profiles set up, your website is looking spiffy, your email funnels are revved up and ready to go, and you’re ready to tell the world about your awesome service or product. You go to post something on social media but you’re honestly not even sure where to start. Sounds […]

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  • Business, Marketing

    Why Giving Is a Good Marketing Strategy

    • April 28, 2017
    • 0 comments

    In today’s age of digital marketing, emerging consumer marketing trends can seem cold, revenue-driven, and overly focused on metrics. We target our key demographics, infiltrate social media feeds, and do whatever we can to get our brand in front of consumers who are better than ever at choosing what brands they allow into their lives. […]

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I need your marketing questions! Hit up the link i I need your marketing questions! Hit up the link in my bio to record an audio question OR comment your question here. Episode 400 here we goooooooo!
This question sounds like it’s about branding, but This question sounds like it’s about branding, but it usually goes deeper than that.  In this episode, I talk about personal brands, company brands, and hybrid approaches through the lens of capacity, clarity, and what kind of business you actually want to build.  If you’ve been trying to decide where to put your energy, this will help you sort it out.  For your ear holes: https://onlinedrea.com/399
Personal brand or company brand? This question ca Personal brand or company brand?  This question came up live on a panel I was on recently (shoutout to @highvibe.women for an amazing event!), and I knew right away it needed to become a podcast episode. Because most of the time, this isn’t really a branding question. It’s a question about capacity, growth, visibility, money, and what kind of business you actually want to run.  In this episode, I break down the pros and cons of personal brands, company brands, and hybrid approaches, plus how to think through the decision in a way that’s practical and sustainable.  👉🏾Tap the link in my bio to listen.
A reminder from someone who literally teaches soci A reminder from someone who literally teaches social media for a living:  Ahem…. The highlight reel is real. But it’s not the whole story, okay?  So this weekend I spoke at two events that were genuinely wonderful. The photos and videos I shared all weekend are joyful because the moments were joyful. It was honestly amazing.  And and and… What you didn’t see was the cold I was getting over, the stress of life lifing, and the very real decision fatigue from some big life stuff happening behind the scenes.  Both versions are true. I was both happy and exhausted. I was glad to be there and wanted to leave. I was excited for opportunity and nervous to speak.  Social media shows the moment. Life holds the context.  And sometimes showing up while things are so effing messy is the real win.
What an incredible weekend at @highvibe.women! I g What an incredible weekend at @highvibe.women! I got to meet @lashondambrown in the flesh. I got an adorbs caricature make by @caricature.dani who was at @iamnikkimck’s booth. I spoke on a panel about scaling with ease alongside @kimberley.hiebert @efvlegal and @allthingsmeghoule. I got to see @moniquebryan_co speak again. And meet and see so many amazing people again.  Oh and I already got my ticket for next year because wow this was amazing.  Huge shoutout to @kristina.bartold and @_mariatassi for hosting us. And special thanks to @thepearlehotel as their staff was top tier.
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