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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Social Media

    7 Steps to Creating a Social Media Content System

    • January 25, 2018
    • 12 Comments
    7 Steps to Creating a Social Media Content System

    Content marketing is more than just a buzzword: it’s a system designed to bring value to your customers and customers to your business. But like all relationships, it’s based on time and effort, and you can’t expect a useful content marketing system without putting a little polish and elbow grease in first.

    Content is often the first impression a potential customer has of your brand, so you really want to be presenting your brand in its best and most useful light all times.

    Learn how to create a social media content system that looks great and showcases your brand without too much effort on your end.

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  • Client Showcase

    Client Showcase: End of Year Review [2017]

    • January 1, 2018
    • 4 Comments

    This year was a fantastic year of growth for the business. Honestly, I’m so proud of how far I’ve come and what I’ve accomplished. Despite the constant changes on social, my team and I managed to help our clients have some rather impressive results. Here are the top three clients (that have been with us […]

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  • Client Showcase

    Client Showcase: Instagram Growth with Bark ‘n Yapp

    • December 27, 2017
    • 2 Comments

    My all time favorite social media platform of 2017 was Instagram! With the rise of Instagram stories, sharing multiple images in one post, following hashtags, and a weighted feeds, this was also the year of changes on Instagram. To battle those changes, some strategies that I’ve been implementing for my clients had to change as […]

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  • Social Media

    An Ick-Free Way to Promote Yourself on Social Media

    • December 13, 2017
    • 3 Comments

    What I’m talking about today is how to be honest and genuine in sharing your offerings online, without feeling totally icky about it. Self-promotion is a fine line to walk, but it can be done in an organic and thoughtful way that your followers won’t mind.

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  • Marketing

    8 Common Misconceptions about Content Marketing

    • December 1, 2017
    • 16 Comments
    8 Common Misconceptions about Content Marketing

    As a backbone of many online businesses, content marketing has established itself as an industry favorite topic. While many are talking about the beauty of content marketing, some of you may be confused about how this popular buzzword will work for your brand. Simply put, content marketing is creating and maintaining a two-way conversation with your target market. It’s building relationships based on a well-thought-out strategy in which you give free and valuable information to your audience.

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  • Client Showcase

    Client Showcase: How to Create Virality with The Compliance Series

    • November 2, 2017
    • 0 comments

    It’s almost the end of the year and life has been busy… good, but busy! I’m a bit behind on sharing a few of these client showcases so I’m going to do my best to catch up by the beginning of the year. Today’s Client Showcase is one I’m particularly excited for as it features […]

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  • Social Media

    4 Strengths of a Good Social Media Manager

    • August 25, 2017
    • 10 Comments

    Whether your looking to hire a social media manager or you are a social media manager yourself. Here are 4 strengths all SMM should have!

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  • Blogging, Social Media

    How to Have an Effective Sales Promotion Campaign

    • August 21, 2017
    • 5 Comments

    Sales promotions, they are essential to any business’s marketing toolkit. If your looking for way to drum up some business, read on for the best practices!

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  • Marketing

    How to Embrace User Generated Content

    • August 1, 2017
    • 6 Comments

    With a little outreach on your end, some savvy digital media management, and some elbow grease, small businesses can put the power of user generated content to work for them.

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  • Marketing

    How to Make Data-Driven Marketing Work for Your Small Business

    • July 24, 2017
    • 3 Comments
    How to Make Data-Driven Marketing Work for Your Small Business

    You may have heard about “big data” and thought it was just a tool for huge corporations and businesses. Data driven marketing is something all small businesses can and should engage in, and there are a wealth of inexpensive or free tools that you have at your disposal.

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Come say hello on Instagram @onlinedrea

If you’ve ever missed a week and spiraled about it If you’ve ever missed a week and spiraled about it, this episode is for you.  We’re talking about capacity, repurposing, starting conversations instead of forcing content, and how to come back without shame.  Sometimes momentum starts with one simple post.  👉🏾Tap the link in my bio to listen.
Life happens. Even when you’re “the consistent one Life happens. Even when you’re “the consistent one.”  In this episode, I share what it felt like to miss a week of content for the first time in years, the guilt spiral that followed, and how to come back without overcorrecting.  We’re talking repurposing, capacity, conversation over content, and why one post is sometimes enough to restart momentum.  👉🏾Tap the link in my bio to listen.
Going from “I haven’t posted in a while” to “let m Going from “I haven’t posted in a while” to “let me be confident, clear, and convert” in one go is the marketing version of standing up too fast after skipping leg day.  It’s not that you’re bad at content.  You just haven’t warmed up.  If LinkedIn has felt weird, stiff, or harder than it used to, that’s exactly what we’re working on inside the LinkedIn Jumpstart Challenge.  We kick off next week Monday, Feb 16th.
Five days. Live. Free.
Human-first strategy. No hustle-fest energy.  If you’re ready to stretch that messaging muscle again, come join us.  Link’s in bio.
Lately, I’ve been really loving being in my local Lately, I’ve been really loving being in my local community and the Galentine’s Networking event with @shconsultinggroupniagara was a great opportunity to do so. Thanks to @mwmniagara for hosting.
If LinkedIn has felt outdated or intimidating, thi If LinkedIn has felt outdated or intimidating, this episode will change how you see it.  I break down what’s working right now, how to build visibility through real conversations, and how to create a LinkedIn strategy that fits your energy and your life instead of burning you out.  👉🏾Tap the link in my bio to listen.
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