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Andrea Jones – Simpler, Smarter Marketing for Busy People

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  • Home
  • About
  • Work With Me
    • Strategy
    • Services
    • Everything
  • Podcast
  • Contact
  • Mindful Marketing Podcast, Savvy Social Podcast

    Is A Closed Membership Model Right For Your Online Community?

    • April 23, 2024
    • 1 Comment

    LISTEN ON MOBILE VIEW TRANSCRIPT I’m taking you behind the scenes to reveal some major shifts happening in my business, especially with the Savvy Social School. I’ll be unpacking the reasons behind our move from an open membership model to a focus on individual products. So brace yourselves because I’m getting real about everything—how member […]

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  • Mindful Marketing Podcast, Savvy Social Podcast

    Micro-Influencer Magic: Turning a Small Audience into Big Opportunities with Gwen Lane

    • April 16, 2024
    • 6 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Do you have a micro following? Even with a micro following, the world of brand deals is wide open. In this episode, I sit down with Gwen Lane, the founder of CREATORIZE, who shares invaluable insights on navigating brand collaborations for content creators regardless of their follower count. Dive deep […]

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  • Mindful Marketing Podcast, Savvy Social Podcast

    Marketing Through a Pivot with Jamar Diggs, Diane Mayor, and Diann Wingert

    • April 11, 2024
    • 2 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Navigating a business pivot can stir up a mix of emotions, from fear and uncertainty to excitement about new possibilities. In our first roundtable discussion, we dive into the heart of mindful marketing transformations. Joining me are special guests Jamar Diggs, Diane Mayor, and Diann Wingert, who share their firsthand […]

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  • Mindful Marketing Podcast, Savvy Social Podcast

    The Future of Marketing: Community, Experience, and Real Stories

    • April 10, 2024
    • 8 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT In this episode, I’m continuing the discussion on why this shift to Mindful Marketing is needed now more than ever. We’re in an era where shouting has replaced conversation, where artificial intelligence threatens the authenticity of our content, and consumers are bombarded with too many choices. How do we rise […]

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  • Mindful Marketing Podcast, Savvy Social Podcast

    More Than A Name Change: The Dawn of Mindful Marketing with Meg Casebolt

    • April 9, 2024
    • 11 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Episode 300 marks not just an amazing number of episodes but the beginning of a new chapter as we shift from the Savvy Social Podcast to the Mindful Marketing Podcast. In this episode, I’m playing my Uno Reverse card as my guest, Meg Casebolt, takes over as host and interviews […]

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  • Savvy Social Podcast

    How I Navigated The Social Media Slump: Mindfulness Strategies for Business Owners

    • April 2, 2024
    • 7 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Ever feel like throwing your phone out the window because social media just feels too overwhelming? Trust me, I’ve been there. In this episode, I opened up about hitting that social media wall and the steps I took to climb over it. I’ll share my own story of burnout and […]

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  • Savvy Social Podcast

    Unlocking Your Social Media Potential with Systems and Automation with Colie James

    • March 26, 2024
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Feeling overwhelmed by the endless cycle of social media management and content creation? In this fun conversation, automation expert Colie James joins us to pull back the curtain on her journey from a skilled photographer to a systems and automation wiz. Colie shares invaluable insights into how she transformed her […]

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  • Savvy Social Podcast

    How I Launch New Products and Services on Social Media

    • March 19, 2024
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Launching on social media can feel like an overwhelming task, filled with anticipation and a touch of anxiety. How do you transform hours of hard work into a successful launch that captivates and converts? Let’s talk about it in this episode as I dive deep into the nuts and bolts […]

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  • Savvy Social Podcast

    A Copywriter’s Perspective on the Future of AI in Marketing with Sarah Jane Burt

    • March 12, 2024
    • 0 comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Ever wonder if AI is going to take over the creative side of your business? Let’s dive into this juicy topic with Copywriter Sarah Jane Burt as we chat about the balance between using AI like ChatGPT for content creation and keeping our human touch alive and well in our […]

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  • Savvy Social Podcast

    Trend-Centric Marketing: Is It Right for Your Brand Strategy?

    • March 5, 2024
    • 3 Comments

    LISTEN ON MOBILE VIEW TRANSCRIPT Are marketing trends a golden ticket to instant visibility or just a temporary wave that can drown out your brand’s authentic voice? Let’s unravel the love for jumping on the trend bandwagon, the pros and cons, and how to do it mindfully. We’ll explore everything from the changing landscape of […]

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I need your marketing questions! Hit up the link i I need your marketing questions! Hit up the link in my bio to record an audio question OR comment your question here. Episode 400 here we goooooooo!
This question sounds like it’s about branding, but This question sounds like it’s about branding, but it usually goes deeper than that.  In this episode, I talk about personal brands, company brands, and hybrid approaches through the lens of capacity, clarity, and what kind of business you actually want to build.  If you’ve been trying to decide where to put your energy, this will help you sort it out.  For your ear holes: https://onlinedrea.com/399
Personal brand or company brand? This question ca Personal brand or company brand?  This question came up live on a panel I was on recently (shoutout to @highvibe.women for an amazing event!), and I knew right away it needed to become a podcast episode. Because most of the time, this isn’t really a branding question. It’s a question about capacity, growth, visibility, money, and what kind of business you actually want to run.  In this episode, I break down the pros and cons of personal brands, company brands, and hybrid approaches, plus how to think through the decision in a way that’s practical and sustainable.  👉🏾Tap the link in my bio to listen.
A reminder from someone who literally teaches soci A reminder from someone who literally teaches social media for a living:  Ahem…. The highlight reel is real. But it’s not the whole story, okay?  So this weekend I spoke at two events that were genuinely wonderful. The photos and videos I shared all weekend are joyful because the moments were joyful. It was honestly amazing.  And and and… What you didn’t see was the cold I was getting over, the stress of life lifing, and the very real decision fatigue from some big life stuff happening behind the scenes.  Both versions are true. I was both happy and exhausted. I was glad to be there and wanted to leave. I was excited for opportunity and nervous to speak.  Social media shows the moment. Life holds the context.  And sometimes showing up while things are so effing messy is the real win.
What an incredible weekend at @highvibe.women! I g What an incredible weekend at @highvibe.women! I got to meet @lashondambrown in the flesh. I got an adorbs caricature make by @caricature.dani who was at @iamnikkimck’s booth. I spoke on a panel about scaling with ease alongside @kimberley.hiebert @efvlegal and @allthingsmeghoule. I got to see @moniquebryan_co speak again. And meet and see so many amazing people again.  Oh and I already got my ticket for next year because wow this was amazing.  Huge shoutout to @kristina.bartold and @_mariatassi for hosting us. And special thanks to @thepearlehotel as their staff was top tier.
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