Geolocation is an up-and-coming marketing term that describes the way advertisers know and use a target consumer’s location to better connect with them. Advertisers often know where their digitally connected customers are through their GPS location, but advancing technology allows them to know where the consumer’s attention is based on where they’re looking and how […]
At the core of running a local business is the question of how to move product or sell services in the most efficient way possible. When your client base is local, it’s more important than ever that you maximize your profit potential, and small businesses especially need to keep their productivity high when their clients […]
The time to start planning for a successful holiday campaign is now! Don’t you want to capitalize on the most profitable time of year? In this blog post, you’ll learn a four foolproof steps to a successful holiday social media marketing campaign.
Content Marketing 101 tips for small businesses and creative entrepreneurs looking to start a blog. This irresistible blog post is filled with many of the content marketing strategies I use on my own clients which helps launch them in the blogging space.