• Facebook Ads with Claire Pelletreau

    Knowing your audience is crucial for any business owner but how you reach your audience is just as important. Whether you’re feeling unsure if Facebook ads are for you or you’re ready to dive into the online ads world, Claire Pelletreau has fantastic advice to make sure you spend your time and money wisely. Claire […]

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  • IGTV vs STORIES: What’s the Difference?

    The other day in the Savvy Social School, someone posed an interesting question that really got me thinking. They asked: What’s the difference between Instagram Stories and IGTV, and how do you use them both effectively?  Here’s the short answer:  IGTV is Instagram’s answer to YouTube. It’s perfect for long form content that’s polished and […]

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  • Copywriting & Social Media with Kira Hug

      Writing social media captions and posts can be a struggle for anyone, copywriters included. The trick is to just get started, even when you don’t feel 100% ready. Kira Hug knows what it’s like to take the plunge and go for it, and shares her hustle to building her business, how she built a […]

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  • Mindfulness and Social Media

    Even before this pandemic, social media could be a source of frustration and stress. I’ve had my own social media struggles but also know these unique platforms can create joyful experiences, especially for business owners looking for a way to feel more connected to their clients. I’m excited to share how meditation has impacted my […]

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  • Measuring Your Marketing with Rita Barry

    Have you ever looked at your website’s traffic data or insights of your social media and felt completely lost? You’re definitely not alone if you’ve ever felt overwhelmed when trying to figure out what’s bringing clients in and what isn’t. Rita Barry joins me and explains the importance of tracking your marketing analytics, where to […]

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  • Social Media & the Coronavirus Pandemic

    Social distancing doesn’t necessarily mean social isolation, and it certainly doesn’t mean you should stop your business. More than ever, your audience needs you to connect with them in the most human way possible, so today, I discuss simple solutions on how to use your social media presence to show up and offer help where […]

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  • Leadership Marketing with Lacy Boggs

    You might have tons of great content from social media or blog posts, but do you have a clear strategy that leads your audience to connect that content to what truly drives your business? Lacy Boggs joins me and explains why you don’t always have to do what everyone else is doing in marketing, how […]

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