Andréa Jones is a social media strategist who works with lifestyle brands to build their online presence through targeted social media and content marketing solutions. She's also the founder of SavvySocialSchool.com - a membership community with everything you need to achieve visibility, growth, and engagement on social media.
If you’re struggling with showcasing your authority on social media, this episode of the Savvy Social Podcast is for you!
In this episode, Andréa Jones shows you how to build your expertise online through providing value and building connections. Having authority in your industry is important because setting yourself up as a leader or a expert in your field allows you to strut your stuff. People buy from people they like and trust. In positioning yourself as an expert, you’re allowing your audience, your fans, and your potential buyers to trust you.
Quizzes are engaging, easy to set up, and offer you insights into who’s on your blog. They’re a total win-win for your readers and for you. If you’re looking to bring the engagement to your posts, I’d suggest you start by adding in some of the easiest and most fun pieces of interactive content around: quizzes!
If you heard about Instagram Stories and groaned because it’s yet another social media platform you’re going to have to manage, I’m here to tell you not to panic. Instagram Stories are a powerful tool that gets you in front of your customers in a fun and organic way, and it can even be fun […]
Content marketing is more than just a buzzword: it’s a system designed to bring value to your customers and customers to your business. But like all relationships, it’s based on time and effort, and you can’t expect a useful content marketing system without putting a little polish and elbow grease in first.
Content is often the first impression a potential customer has of your brand, so you really want to be presenting your brand in its best and most useful light all times.
Learn how to create a social media content system that looks great and showcases your brand without too much effort on your end.
This year was a fantastic year of growth for the business. Honestly, I’m so proud of how far I’ve come and what I’ve accomplished. Despite the constant changes on social, my team and I managed to help our clients have some rather impressive results. Here are the top three clients (that have been with us […]
My all time favorite social media platform of 2017 was Instagram! With the rise of Instagram stories, sharing multiple images in one post, following hashtags, and a weighted feeds, this was also the year of changes on Instagram. To battle those changes, some strategies that I’ve been implementing for my clients had to change as […]
What I’m talking about today is how to be honest and genuine in sharing your offerings online, without feeling totally icky about it. Self-promotion is a fine line to walk, but it can be done in an organic and thoughtful way that your followers won’t mind.
As a backbone of many online businesses, content marketing has established itself as an industry favorite topic. While many are talking about the beauty of content marketing, some of you may be confused about how this popular buzzword will work for your brand. Simply put, content marketing is creating and maintaining a two-way conversation with your target market. It’s building relationships based on a well-thought-out strategy in which you give free and valuable information to your audience.
It’s almost the end of the year and life has been busy… good, but busy! I’m a bit behind on sharing a few of these client showcases so I’m going to do my best to catch up by the beginning of the year. Today’s Client Showcase is one I’m particularly excited for as it features […]