Savvy Social Podcast

LISTEN ON MOBILE VIEW TRANSCRIPT Feeling like Instagram just isn’t hitting the way it used to? You’re not alone. This week, I sat down with Instagram strategist Michelle Gifford to get honest about what’s actually working right now—and what isn’t. We talk through how to make content creation sustainable, how the algorithm really works, and […]

LISTEN ON MOBILE VIEW TRANSCRIPT We’re told that marketing requires hustle, constant availability, and showing up 24/7. But at what cost? In this episode, I’m sharing the real story behind why I turned off notifications, redefined my work hours, and stopped working from the beach (yes, really). Because protecting your energy is a strategy—and boundaries […]

LISTEN ON MOBILE VIEW TRANSCRIPT One of my favorite ways to get clients? Podcast guesting. And no—it’s not just about showing up, sharing tips, and hoping for the best. It’s about building real relationships, delivering value, and knowing how to turn one great interview into long-term opportunities. This week, I’m joined by Sam Brake Guia, […]

LISTEN ON MOBILE VIEW TRANSCRIPT SEO isn’t dead; it just evolved. Google’s algorithm has changed a lot in recent years, and if you’re still thinking like it’s 2012 (hello, keyword stuffing!), this episode is for you. I’m joined by Lindsey Busfield of Optimize My Firm to break down what’s actually working in SEO right now—from […]

LISTEN ON MOBILE VIEW TRANSCRIPT “Hire a team, scale fast, never stop growing.” That’s the advice we’ve all heard. But what if that isn’t your dream? What if building a business that actually supports your life means not hiring a big team? This week, Maggie Patterson joins me to talk about her new book, Staying […]

LISTEN ON MOBILE VIEW TRANSCRIPT Threads isn’t just another X clone—it’s a community builder. If you’ve been wondering how to use Threads to grow your business and actually connect with people, Laura Sinclair is here to share how she’s done exactly that. We talk about how she approaches the platform differently, why her community keeps […]

LISTEN ON MOBILE VIEW TRANSCRIPT Do you really need another social media app? If you’re still figuring out if Bluesky deserves a spot in your strategy, this episode is for you. I’m breaking down everything you need to know—from its launch and user experience to the real differences between Bluesky, Threads, and X (formerly Twitter). […]

LISTEN ON MOBILE VIEW TRANSCRIPT If you’ve ever woken up and thought, “what if I just didn’t post today?”—this one’s for you. Because sometimes the problem isn’t the strategy. It’s that you’re tired. Life is lifing. Your season is heavier. And marketing feels like too much. In this episode, I’m sharing the real story behind […]

LISTEN ON MOBILE VIEW TRANSCRIPT Posting more doesn’t require more confidence—it requires clarity. And as today’s guest Natalie Bullen reminds us, showing up consistently isn’t just about marketing. It’s about choosing to stand in your values, serve your people, and build something sustainable—without letting fear or perfectionism slow you down. In this episode, we talk […]

LISTEN ON MOBILE VIEW TRANSCRIPT Sales and marketing should work together—but too often, they don’t. Instead of collaborating, teams operate in silos and miss opportunities hiding in plain sight. Victor Adefuye is here to change that. In this episode, we talk about how AI is bridging the gap between sales and marketing—by turning real sales […]