Savvy Social Podcast

LISTEN ON MOBILE VIEW TRANSCRIPT If you want to have staying power on social media, you have to get social! Forget followers, likes, and other analytics, building a community on social media is how you stay relevant and create a relationship with social media that you’re not embarrassed about and allows you to be unapologetically […]

LISTEN ON MOBILE VIEW TRANSCRIPT The good old days of posting whatever you want to every single platform are over. Now social media has turned into something more complicated. It’s turned into something that we feel almost forced to do if we want to stay relevant. That’s a big reason why people have such a […]

LISTEN ON MOBILE VIEW TRANSCRIPT As a course creator and community leader, the best thing you can do is listen to your customers. Listening to user feedback was the reason why, after 8 years of hosting the Savvy Social School content on Teachable, my team and I decided it was time to leave. It was […]

LISTEN ON MOBILE VIEW TRANSCRIPT Marketing a business on social media is hard enough. Try adding a personal brand on top of that. How do you make it work? That’s what my guest Hayley Akins, founder of Motion Hatch, the premier online learning hub for motion designers, is sharing in this episode. Hayley has experienced […]

LISTEN ON MOBILE VIEW TRANSCRIPT Mr. Al, the Social Media Algorithm is everything and a mystery all at the same time. And that can be super confusing for founders who need to get in Mr. Al’s good graces in order to grow on social media. Some days Mr. Al will be your best friend, driving […]

LISTEN ON MOBILE VIEW TRANSCRIPT Y’all know I love trying out new tactics and strategies on social media and reporting back to you, you know, so you don’t have to. Listen in and learn about the plan, execution, and results of my four major social media experiments of 2023 (I’m bringing the data to back […]

LISTEN ON MOBILE VIEW TRANSCRIPT From a 90-day content creation strategy to no plan at all. Either can work when you show up fully human on TikTok. My favorite social platform is getting the love it deserves from my guest, Michelle Edgemont, owner and creative director of Michelle Edgemont Design. An early Instagram adopter, in […]

LISTEN ON MOBILE VIEW TRANSCRIPT Whatever happened to empathy, compassion, and positivity on social media? From angry rants, racist comments, and microaggressions to calls for boycotts and canceling each other, negative emotions ride way way way way way too high on social media. As a business owner who can’t avoid social media as a tool […]

LISTEN ON MOBILE VIEW TRANSCRIPT If reviewing your social media metrics feels like getting on a scale for a weekly weigh-in, there’s no need to be nervous or put it off until next week anymore. Yes, your social media analytics can be boring, overwhelming, and even confusing, but if the queens of RuPaul’s drag race […]

LISTEN ON MOBILE VIEW TRANSCRIPT If you thought TikTok was for fun and not for growth-minded CEOs, think again. Racheal Cook is the host of the masterclass-style podcast, Promote Yourself to CEO, and today, she stopped by the show to deliver an absolute masterclass on content creation strategies for CEOs, especially if you’ve been nervous […]