Andréa Jones

Andréa Jones is a content and marketing strategist who helps brands and creators simplify their marketing with human-first, AI-smart strategies. With over a decade of experience, she’s designed scalable content systems, guided thousands of business owners through social media’s constant shifts, and produced resources that have reached over 5,000 students worldwide. She’s also the host of the award-winning Mindful Marketing Podcast, where she shares practical strategies for building sustainable, stress-free marketing that actually works.

  • Is TikTok Changing for the Worse?

    LISTEN ON MOBILE VIEW TRANSCRIPT Has TikTok lost its magic? That’s a question I’ve been asking lately, and I think I have a pretty clear answer now. With any social media app, there are going to be changes. Changes users love and changes that make no sense at all. TikTok is not exempt. Yes, their […]

  • 2024 LinkedIn Profile Showcase

    This past January, I hosted my 6th LinkedIn Challenge. And this year, I did things a bit differently. After hosting a challenge for 6 years, I knew that some of our content needed to be updated. So, rather than re-recording our previous videos, I decided to do it live! What was also different this year […]

  • Strategies for Engaging with Your Social Media Lurkers

    LISTEN ON MOBILE VIEW TRANSCRIPT Do you have social media lurkers silently engaging with your content? I’ve had my lurkers, and I say keep them coming because they have turned into my most profitable relationships (more on that in this episode). We’ve been trained to go after the dopamine hit from likes and comments, but […]

  • LinkedIn Account Dilemma: One or Two Profiles?

    LISTEN ON MOBILE VIEW TRANSCRIPT If you have multiple businesses, should you have multiple LinkedIn accounts? This question came up during my 6th LinkedIn Challenge and is a topic of debate for so many creators with multiple businesses. Let’s talk about the positives and negatives of having two accounts on LinkedIn, what having multiple accounts […]

  • 2024 Social Media Trends: What’s In and What’s Out?

    LISTEN ON MOBILE VIEW TRANSCRIPT Let’s talk about the social media trends of 2024. The ins, the outs, and everything in between. There’s a lot that’s about to change on social media in 2024. From the shift from “link in bio” to interactive comments-driven engagement to chasing micro-success instead of viral fame, some change will […]

  • LinkedIn is the Hidden Gem of Social Media

    LISTEN ON MOBILE VIEW TRANSCRIPT Every year, LinkedIn continues to grab my attention for allllll the right reasons, and this year is going to be no different. With all of the changes on LinkedIn, It’s hard to remember its early days of being more of a resume platform than a social media platform. It’s become […]

  • Building a Personality-Driven Brand on Social Media with Brad Powell [Thursday Standout Business Show]

    LISTEN ON MOBILE VIEW TRANSCRIPT On this episode of The Savvy Social Podcast, I’m sharing my interview with Brad Powell on the Thursday Standout Business Show. We had a great discussion on the evolution of influencer marketing, the power of storytelling in content creation, and the delicate balance between showcasing your personality while avoiding the […]