In today’s age of digital marketing, emerging consumer marketing trends can seem cold, revenue-driven, and overly focused on metrics. We target our key demographics, infiltrate social media feeds, and do whatever we can to get our brand in front of consumers who are better than ever at choosing what brands they allow into their lives. […]
Geolocation is an emerging marketing trend that small businesses can and should take advantage of, especially because it allows you to get in touch with customers near you, making it highly relevant for local businesses. Basically, you want to be the first choice for a potential customer looking for your services, and geolocation lets you […]
If you’re a new brand, how do you capture the short attention spans of your audience in the digital age? In this blog post, you’ll learn about the 80/20 rule and what types of content to share on social media.
Content Marketing 101 tips for small businesses and creative entrepreneurs looking to start a blog. This irresistible blog post is filled with many of the content marketing strategies I use on my own clients which helps launch them in the blogging space.