Planning Your Social Media Posts

If you’re a pro at social media, then you can just hop onto Instagram or Twitter and post without giving it a second thought. But not everyone is a pro. Beginners need to take the time to plan out what their posts are going to look like. I like to compare it to walking into the gym for the first time. You can’t just jump up to the 100 lb weights. First, you have to start with that 5-10 lb range. Today we’re going to talk about how to successfully create that 5-10 lb social media post.

In this podcast episode, we share:

Choosing only 1 platform to start out
How often you should even be posting on social media
Utilizing promotional content in order to grow your brand
Showcasing your expertise through educational content
Letting everyone know that this whole thing is bigger than you
Sharing entertaining content to keep it light-hearted
Engaging with your audience with quotes, questions, or controversial topics
Creating designs for all or some of your content pillars
Outlining a fuller content calendar for yourself
Using free tools to help you plan your calendar
Planning for all of your future needs and growth

Listen to the episode here:

Memorable Quotes:

“I can’t just run-up to those 100 lb weights and start lifting them. I’ve got to start with those 5-10 lb weights first.”
“A lot of people like sharing their opinion. Everyone’s got one, and we all love sharing it.”

Links Mentioned:

This Episode Is Made Possible By:

Social Report: The world’s most complete social media management platform and my social media management tool of choice.
Savvy Social School: Everything you need to increase visibility, growth, and engagement on social media

About onlinedrea

Andréa Jones is a content and marketing strategist who helps brands and creators simplify their marketing with human-first, AI-smart strategies. With over a decade of experience, she’s designed scalable content systems, guided thousands of business owners through social media’s constant shifts, and produced resources that have reached over 5,000 students worldwide. She’s also the host of the award-winning Mindful Marketing Podcast, where she shares practical strategies for building sustainable, stress-free marketing that actually works.

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This is such a helpful breakdown for beginners! Starting small with social media, like the 5-10 lb weights analogy, makes so much sense. I especially love the tips on planning content and mixing educational, entertaining, and promotional posts. For anyone looking to get creative with their content ideas, my site https://couplenamecombination.net/ shares fun ways couples can combine their names, which could make unique posts for social media and keep audiences engaged. Great episode!