CLARIFY YOUR MESSAGE
POV Builder
Clarify what you believe, what you’re willing to say and the perspective you want people to remember.
OnlineDrea
Andrea Jones – Simpler, Smarter Marketing for Busy People
MINDFUL MARKETING LAB
Your Marketing Plan Called. It Wants Out of the Google Doc.
Let’s turn all those good ideas into marketing that survives client work, school pickup, low-energy days, and whatever chaos Tuesday has planned.
Plans start at $97/month for business owners who want simpler, smarter marketing and some actual support while they’re doing it.
Cancel anytime. Marketing is already complicated enough; your membership doesn’t need a tiny cancellation maze too.
You’re also covered by a 30-day money-back guarantee.
First things first
Marketing Is Being Very Weird Right Now
The algorithm changes. AI hands you fifty captions that somehow all sound like a very confident beige wall. Everyone online has a fresh “must-do” strategy, and the simple plan you started with now has twelve tabs, a surprise funnel, two platforms you didn’t even like last week, and a spreadsheet you’re scared to open.
Like… hello??
Here’s the part I want you to know:
You are probably not bad at marketing.
You may be missing a place to think it through, try the idea, look at what happened, and get help when something feels off.
The Lab gives you that place. Bring whatever version you have, including the 11:42 p.m. thought that maybe a YouTube channel and full rebrand will fix everything. We’ll sort out what deserves your attention and keep the useful work moving.
Introducing
The Mindful Marketing Lab
The Lab is where your marketing plan gets some actual mileage.
Bring the version you have, even if it’s currently held together by sticky notes and one extremely optimistic Monday morning.
Inside, you’ll get help choosing the next move, putting it into action and adjusting as your capacity or results change. You’ll be surrounded by business owners who understand that “just post consistently” is not an entire strategy.
Your plan gets to evolve without triggering a complete marketing identity crisis.
👋🏾 Quick heads-up: there are two ways to join the Lab.
All Access gives you the core Lab experience, with strategy and implementation support in community. Pro adds private mentorship and direct access to me.
I’ll show you exactly what’s included in each below.
How the lab works
A Support Rhythm That
Keeps Your Plan Moving
Every month centers on a live workshop or challenge designed to move one real piece of your marketing forward. Weekly coworking and Circle support help you carry that work into the rest of your business.
— The Monthly anchor
Live Workshops & Implementation Challenges
Each month, the Lab gathers around a useful marketing problem and works through it together.
Some months take the form of a focused live workshop. Others become a short challenge with time to apply what you’re learning between sessions.
WEEKLY COWORKING
Bring one task and use the session to move it forward without spending the whole hour reorganizing your tabs.
ONGOING CIRCLE SUPPORT
Share what you’re working on and get thoughtful feedback from people who understand the business behind the post.
Replays and supporting materials are added to the member library. Included with All Access and Pro.
YOUR FOUNDATION
Build a Marketing System
That Fits Your Actual Life
The Marketing Playground Framework helps you connect the moving parts of your marketing so each piece has a job and you have a clear way forward.
Short lessons guide you through six stages. Each decision fills in your Personalized Marketing Playbook, including a practical 30-day plan and a minimum version for lower-capacity seasons.
aka your Marketing Playground
Build Your Marketing System
1 - FOCUS
3 - MAIN ATTRACTION
5 - INVITATION STRATEGY
2 - PLANT YOUR FLAG
4 - BUILD THE PATH
6 - REVIEW & ADJUST
WHEN ONE PIECE NEEDS HELP
Resources You Can Use With a Purpose
Choose a focused training or working template, then apply it directly to the plan in front of you.
Find support for content planning and platform strategy, along with AI and automation resources. Templates give you a useful starting point without sanding off your voice.
If you’re unsure where to begin, bring your goal into Circle or a live session. I’ll point you toward the most useful resource for what you’re working on now.
Example resources
Included with All Access + Pro
YOUR EXPERIMENT ZONE
Nothing Here Is Tattooed Onto Your Business
Your marketing plan gets to be written in pencil. Start with the smallest useful version and see what happens before you build an entire content circus around one promising idea.
A quiet post does not require an emergency rebrand. Collect the data and move on. When an email gets people clicking, give that idea another lap around the Playground.
Inside the Lab, you’ll have support figuring out what deserves more energy and what can retire without a dramatic farewell tour.
MINDFUL MARKETING LAB PRO
The Lab, With More Me in It
WHAT PRO ADDS
Private Support While You’re Doing the Work
Pro includes everything inside All Access, plus a private monthly mentorship session and direct access to me between calls.
Choose Pro when you want a second set of eyes on the half-finished plan before it becomes a week-long side quest.
PRIVATE MENTORSHIP
One Private Session Each Month
Bring the campaign, offer or decision that needs focused attention to a 30-minute Google Meet with me. We’ll work through your specific context and leave with the next move clear.
BETWEEN SESSIONS
DM Me When the Work Gets Wobbly
Send me a message when you want feedback or a second set of eyes. Messaging is unlimited, and you’ll typically hear back within 72 hours.
SMALL ON PURPOSE
Capped at 20 Members
Pro stays small so I can remain familiar with your business and give your questions real attention.
Unused monthly mentorship sessions do not roll over.
“This is the first time I’ve had fun in eons. I don’t dread it, and I have ideas that come pretty easily. I’ve made such progress.”
Choose your support level
Two Ways to Join the Lab
Best for: business owners who want live guidance, focused work time and thoughtful community feedback.
- Monthly live workshops and implementation challenges
- Weekly coworking sessions
- Ongoing support inside Circle
- The Marketing Playground Framework
- Your Personalized Marketing Playbook
- AI and automation trainings and resources
- Ready-to-use tools and templates, including the POV Builder, Signature Content Map and Energy Budget Tracker
- The complete training and replay library
$97 USD/month
Best for: business owners who want private mentorship and direct access to Andréa between sessions.
- Everything in the All Access Pass PLUS:
- One private 30-minute mentorship session each month
- Unlimited direct messages with Andréa
- A typical response within 72 hours.
- Pro membership capped at 20 people
$297 USD/month
HOW YOUR FIRST WEEK WORKS
You’re In. Here’s What Happens Next.
Come Into Circle
Your community and resource-library access arrive right away.
Choose Your Starting Point
Begin with the Marketing Playground Framework or bring the plan already on your desk.
Join the Live Rhythm
Bring the work to the next workshop, challenge or coworking session.
This is a subscription product billed on a monthly basis until you cancel. Cancel anytime from the account management page.
Who is this for?
Is The Mindful Marketing Lab For Me?
The Lab may not be the best fit if…
- You don’t yet have an active business, offer or audience to make marketing decisions around.
- You’re looking for guaranteed overnight growth or a rigid formula to follow forever.
- You want someone else to handle the marketing for you.
You’ll probably feel right at home if…
- You have an active business or offer and want clearer marketing decisions.
- You’ve tried strategies that no longer fit your audience, capacity or goals.
- You want support testing ideas and learning from the results.
- You value thoughtful community, practical feedback and room for an actual life.
Meet Your Marketing Mentor
👋🏾 Hi! I'm Andréa Jones
I’m all about marketing that feels good.
I’ve done the “do it all” version. Posting constantly. Saying yes too much. Letting the algorithm act like it runs my entire life. Hello!
Burnout hit. Hard.
Now I run a business with clear systems, a calmer schedule, and marketing that supports my life instead of swallowing it. For me, that means raising my two daughters, writing romance novels, and actually enjoying my life.
I’ve been creating content since 2004 (yes, blog era). I’ve watched trends come and go, platforms rise and fall, and I’ve learned how to build strategy that doesn’t collapse every time something changes.
My mission: help you build a marketing approach that grows your business and protects your energy.
Because you can want more… without sacrificing your life for it.
FAQs
The Lab is for business owners with an offer, service, or clear business direction who want a simpler way to plan and carry out their marketing. You do not need a perfect strategy or a huge audience. Bring the version you have, and we’ll help you choose the next useful move.
You’re welcome here if you have a business or offer you’re ready to market. The Marketing Playground Framework will help you build the foundation, while the workshops, coworking, and Circle support help you put it into practice. If you’re still deciding what business you want to start, the Lab will probably feel a little early.
All Access includes the complete Lab experience: monthly live workshops or implementation challenges, weekly coworking, Circle support, the Marketing Playground Framework, templates, AI and automation resources, and the training and replay library. Pro includes everything in All Access plus one private 30-minute mentorship session each month and unlimited direct messages with Andréa. Replies typically arrive within 72 hours, and Pro is capped at 20 members.
Each month centers on a live workshop or implementation challenge, with weekly coworking sessions around it. Sessions are typically scheduled between 10 a.m. and 2 p.m. ET, and replays and supporting materials are added to the member library.
There is no required weekly time commitment. Start with the monthly workshop or challenge, then use coworking, Circle, and the resource library when they support what you’re working on. The goal is progress you can sustain, not another course you have to race through.
Private one-on-one support is included with Pro. Pro members receive one 30-minute mentorship session on Google Meet each month, plus unlimited direct messages with a typical response within 72 hours. All Access members receive support in the live sessions and Circle community.
The Lab includes a 30-day money-back guarantee. If it isn’t the right fit, contact us within 30 days of joining and we’ll refund your membership.
Ready to Get Your Marketing Out of Draft Mode?
Send me a DM on Instagram at @onlinedrea