Why You Should Invest in Social Media

Six years ago, I got side-eyed when I told my corporate leadership class that I wanted to work in social media as a career. That was just six years ago! Today, in 2018, there still are some lingering questions to the value that participating on social media can bring to your business.

That’s why today, I’m talking all about why social media is important for your business. In this podcast episode, I share:

  • The importance of having authority online
  • How social media contributes to the buying process
  • The value of communicating with you customer or client

… and more!

This episode is brought to you by the Savvy Social School.

Picture of Andréa Jones
Andréa Jones is a content and marketing strategist who helps brands and creators simplify their marketing with human-first, AI-smart strategies. With over a decade of experience, she’s designed scalable content systems, guided thousands of business owners through social media’s constant shifts, and produced resources that have reached over 5,000 students worldwide. She’s also the host of the award-winning Mindful Marketing Podcast, where she shares practical strategies for building sustainable, stress-free marketing that actually works.